CLIENT | CLE COSMETICS

CLEAN BEAUTY MARKETING CASE STUDY

CLE Cosmetics is redefining clean beauty at the intersection of minimalism and K-beauty innovation. Their products are consciously formulated with simplicity, efficacy, and intention at the core.

We partnered with CLE to create an integrated marketing strategy that honored their authentic story and ethos in every step. Through Fractional CMO and brand strategy support, paid ads, lifecycle marketing, and organic social, we built a performance-driven ecosystem rooted in brand integrity. In just 90 days, we achieved a 5+ Marketing Efficiency Ratio, 78% lift in Meta’s Return on Ad Spend, and 166% growth in email marketing revenue.

FRACTIONAL CMO / BRAND STRATEGY / PAID META & GOOGLE ADS MANAGEMENT / EMAIL & SMS MARKETING / ORGANIC SOCIAL MEDIA / SHOPIFY CRO STRATEGY

  • "Even during challenging times, working with Tiffany and the Charís Creative team has always felt like the right decision. Their efficiency, adaptability, and ability to quickly pivot within the ever-changing e-commerce landscape give us constant confidence and trust in our partnership. They’re thoughtful, proactive, and truly wonderful collaborators."

    – LAUREN JIN, FOUNDER OF CLE COSMETICS

THE RESULTS WITHIN 90 DAYS


↑ 5+ MER For Google & Meta Ads


↑ 78% Meta Return On Ad Spend


↑166% Email Marketing Revenue


↑ 18% Klaviyo Rev Via Launching SMS


↑ 136% MARKETING RETURN ON INVESTMENT

↑ 250% IN AD SPEND WHILE MAINTAINING A 5+ MER

360° ECOMM MARKETING

YOUR FRACTIONAL E-COMM DEPARTMENT

FEAT. SERVICES

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