ARTISAN HOME GOODS MARKETING CASE STUDY

CLIENT | VERVE CULTURE

In partnership with The Ordinary Good, lead on art direction and design.

Verve Culture is an ethical home goods brand honoring heritage craftsmanship and global artisan traditions. Their handmade pieces celebrate the beauty of global culture—while supporting small-batch artisans and preserving timeless techniques. We partnered with Verve Culture to build a marketing ecosystem that could grow with healthy, long-term profitability in mind. From paid ads to email and organic social, every touchpoint was crafted to celebrate their mission and connect with values-aligned customers. The result? A 34% boost in marketing efficiency, 67% lift in Meta ROAS, and 118% growth in total email and SMS revenue.

PAID META & GOOGLE ADS MANAGEMENT / ORGANIC SOCIAL MEDIA / FULL-SERVICE EMAIL & SMS MARKETING 

  • "We’ve worked together for many years now, and we couldn’t be happier. They truly understand the mission and aesthetic of Verve Culture, and their creative vision is always spot on for our brand. Their creativity, expertise, and clear communication make them a dream to work with—we’re so grateful to have them guiding our marketing efforts."

    – JULES VERTREES, CO-FOUNDER AND PRESIDENT OF VERVE CULTURE

THE RESULTS


↑ 34% Marketing Efficiency Ratio


↑ 67% Meta Return on Ad Spend


↑ 118% Total Email x SMS Revenue


↑ 75% Email x SMS Automation Revenue


↑ 34% MER, ACHIEVING A 6.2 BLENDED ROAS SINCE STARTING PAID ADS MANAGEMENT

↑ 45% LIFETIME CUSTOMER VALUE WITH OUR HOLISTIC MARKETING ECOSYSTEM

360° ECOMM MARKETING

PAID ADS / EMAIL & SMS / ORGANIC SOCIAL

FEAT. SERVICES

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Artisan Accessories Branding & Marketing Case Study